2 Tips: A Google documentation and a contest
Googles Goldmine – The US enterprise and our user data
This is the title of a feature on the WDR-program “Monitor” broadcast on July 24. You can watch the program on the Monitor-website – just click on Web-TV. The renowned computer scientist Prof. Hermann Maurer was also interviewed. Maurer is well-known for his report on “Dangers and opportunities posed by large search engines, particularly Google”, which one can download free of charge. The essence of his report is that Google’s passion for collecting data is dangerous. Google is an uncontrolled world power. “Who guarantees that Google has not yet linked all of the user data available. If not today, maybe in the future? According to data security officers and critics all of this is technically doable. A digital goldmine.”
Which data does Google Analytics transmit?
Whoever answers this question correctly can win a copy of the “Google Trap”. Another copy of my book is raffled off on Ritchie Pettauer’s data-dirt blog. By the way – there is no “correct” answer, the most absurd contribution posted on the blog can win. The contest ends on Sunday, August 3 2008. Here is the direct link.